After buckling a bit because of high demand during the coronavirus pandemic, and seeing competitors gain ground, the online retail giant is reasserting itself. Shipping periods that had ballooned have once again shortened, and more promotions have become available to customers. Also on the docket is an upcoming “Summer Sale,” expected to take place sometime during the season, according to a New York Times report on Friday.
Customers can also benefit from the return of the “Today’s Deal” section. When the coronavirus pandemic was really beginning to spread throughout the U.S., the company reportedly hid the page as it struggled to fulfill a surge of orders. However, the page was restored nearly a week ago with deals on a variety of products, like clothing and tools.
Launched in 2015, Prime Day has expanded from a 24-hour sales event in only nine countries to a two-day sale available in 18 countries, including the U.S., Australia, Austria, Belgium, Canada, China, France, German, India, Italy, Japan, Luxembourg, Mexico, the Netherlands, Singapore, Spain, United Arab Emirates and the U.K.
